Will it domain violate my search results

What you should know about the domain

The term domain has become part of our everyday language and is used quite naturally. But only a few people know exactly how a domain is made up and what significance it has for everyday life on the Internet. Therefore we would like to give you some facts about the domain introduce and explain.

What does domain mean anyway?

The domain is part of the domain name system (DNS), which is important on the Internet. Each Internet address can be clearly assigned via the DNS via the domain and the resolution of the domain name in the associated IP address. This is the only way to ensure that every visitor to a domain worldwide is forwarded to the associated server. When registering domains, there are various principles and laws that must be met. These depend on the registry of the respective top-level domain or are determined by the registry.

What else do I need besides a domain?

If you don't just want to secure the domain name, but want to use it for e-mail traffic or to display a website, you also need it Web hosting. The web hosting package gives you storage space on the Internet and an interface provided by the provider in which you can create email addresses, databases, etc. Often one or more domains are included directly in the web hosting packages free of charge or at a reduced price. At Webspace-Verkauf.de you can get web hosting packages including a .de domain from 1.49 EUR per month. Other domain endings are possible for an additional charge.

The history of the domains at a glance

Most people can hardly imagine an Internet without the domains that are common today. If there were no domains, you would always have to enter its IP address in the address line of the browser to reach a website. In the forerunner of the Internet, the ARPANET (Advanced Research Projects Agency Network), there was a host table in which all participating computers were entered so that they could communicate with each other. However, as the number of participants increased, this became a real problem. For this reason the so-called Domain Name System (DNS) was developed. The first domain was registered on January 1st, 1985. Thanks to the newly developed DNS, the Internet became scalable and more flexible and thus the element that we still enjoy working with today. The system of the various domains has developed more and more since then, so that the standard has always been adapted to the technical possibilities.

The structure of a domain

In order to be able to correctly distinguish the different domains from one another, it is important that you understand the structure of domains. A domain is divided into the root label, the top-level domain, the second-level domain and the third-level domain. This structure is the same for all domains and can therefore always be displayed in a standardized way. As a user and later owner of a domain, you do not need to be interested in the root label and it is of no interest in everyday work on the Internet. Because the root label is defined as empty and therefore no longer appears in any context for the user. The root label is only of interest for entries on name servers and must be specified there. Accordingly, this area can be ignored when subdividing.

The top-level domain

Without the superordinate root label, the top-level domain, or TDL for short, is the highest level in the domain structure that is required for name resolution. The top-level domains are managed and monitored exclusively by the Network Information Center (NIC). Among other things, the NIC takes on the assignment of the second-level domains under the respective TDLs, but also the operation of the name servers. The IANA (Internet Assigned Numbers Authority) distinguishes between two different groups of top-level domains. On the one hand the generically developed domains such as .com or .info, on the other hand there are the country-specific top-level domains such as .de, .at, etc. In addition, there is an overlap between these two groups, which are called Sponsored Top -Level domains are designated. However, these are often only awarded to certain interest groups under various conditions or requirements. The top-level domain is usually referred to as the domain ending in everyday language.

The second level domain

The second-level domain is of particular interest because it represents the name of your own domain. However, if the name is already registered with the corresponding top-level domain, you can no longer select this second-level domain. If we take the domain www.example.de as a domain example, the term "example" represents the second-level domain. For this reason, the second-level domain is always registered in combination with the corresponding top-level domain . If you as a private person would like to have such a domain registered, it is usually via a registrar accredited by the NIC. In this way, you can register the corresponding free second-level domain easily and without any effort.

The third-level domain

The third-level domain is to the left of the second-level domain and is usually used to classify sub-addresses of a domain. In this way, different areas of a domain can be distinguished from one another and clearly delimited. Domain owners can, among other things, make different landing pages, but also services or different servers accessible. There are a number of different third-level domains that have become established over time. This includes, for example:

  • www for the web services
  • mail, pop3 or imap for your own mail server
  • m for mobile offers
  • en or de for different country-specific offers

A good example of this subdivision is Wikipedia. Because this divides the different language variants of Wikipedia with exactly the assigned third-level domains. The offers in German and English differ in the third-level domain.

In German:

In English:

As a domain owner, you can, for example, use the third-level domain to differentiate between different offers and thus make them accessible. The third-level domains are often referred to as subdomains, but technically this is not entirely correct, as the term subdomain is not limited to the third level.

Subdomains - important and helpful

The term subdomain has already been used in connection with the third-level domain. But as I said, this terminology is not limited to this area. Basically, a subdomain is always a domain that is located below another domain used in the hierarchical structure. Actually, every domain that is below the top-level domain is already its own subdomain. In principle, the second-level domain is therefore already a subdomain below the top-level domain. However, the third-level domain is often used when subdomains should be used. Because here you can easily separate and subdivide the various offers. In principle, however, subdomains below this level are also possible, so that further subdomains could also arise under the third-level domain.

nTLDs and ccTLD: What do these abbreviations mean

For a long time the number of domains was clearly limited. On the one hand, there were the country-specific top-level domains (ccTLD), which have a natural limitation. These are the top-level domains that refer to a specific region or country. This includes, for example, domains such as .de, .fr or .eu. In addition, there were some of the usual and generally applicable top-level domains such as .com or .info, which were used for different applications. In order to offer the entire area more bandwidth and possibilities, however, new top-level domains have been created and brought into being in recent years, which are known as nTDLs. These top-level domains should enable companies and institutions to make their own affiliation even more visible in a simple and uncomplicated manner. The nTDLs include top-level domains such as:

  • .art
  • .blog
  • .shopping
  • .games
  • .theatre
  • .Berlin

This list can be expanded almost at will and thus offers an enormous range on the market. This can offer a clear advantage, especially for locally operating companies and companies in a certain industry, if the top-level domain already shows this affiliation.

Which domain extensions / top-level domain you should choose

When choosing the right and right top-level domain, you should always also consider the various SEO criteria. The selection depends on various factors. For example, companies should consider whether the company's services are available locally or in different locations. A workshop from Berlin would probably make the best possible choice with the top-level domain .berlin. Larger companies with several locations in Germany could choose a corresponding domain such as .de and secure the .com domain at the same time. Other possible domain endings can certainly be considered, but are of greater importance especially for internationally operating companies. If you want to set up a simple private website and accordingly need a domain, you usually cannot go wrong with the various city domains or the .de domain. Always choose the domain carefully and think about how the visitor structure of the website is composed and how it will be composed later. If you are founding a company that may also operate internationally and globally due to its activities, a .com domain is usually always a safe choice. Above all, you can also purchase several domains and then have them forwarded to the actual domain. You do not have to make a lot of effort and can effectively control the forwarding via the corresponding subdomains.

The pricing of different domains

The pricing of domains depends on many different factors. This includes the responsible registrars. With a .de domain listed under DENIC in Germany, you can generally spend between 10 and 100 euros per year to register the domain. As a rule, the services of an Internet Service Provider (ISP) are used when registering a domain. For example, the domain price can be optimized again in combination with rented web space, depending on the service that was linked by the provider in the contract. For other top-level domains, however, the prices can again vary significantly and also climb into much higher dimensions. Accordingly, you should inform yourself in advance about the expected costs and thus make the decision for a certain top-level domain also with regard to the price.

Domain trading - a lucrative business

The actual domain trade has become a profitable business for many people. Especially when new top-level domains are created and registered, resourceful people look for suitable domains and secure them. Since the registration of the domain is often possible for little money, a lucrative business can be operated. For example, if you as a company would like to use a domain that has already been registered, the domain can often be bought from the current owner. Depending on the size and level of awareness of the company, it can be quite expensive for the buyer. However, there are also clear legal limits here, as the situation often looks different with patented brand names. Nevertheless, it can be worthwhile to spend a little more money on a suitable domain, especially if it is a good keyword domain, which can thus be brought into the top search results on Google and Co. much more easily . The search for the right domain should always be done with a little effort in order to prepare for all eventualities. Your own domain is practically the first entry on the virtual business card and should therefore be considered comprehensively and thoroughly. Those who give enough thought to find the perfect domain will usually benefit in the long term.

Registering domains - important to know

Before registering domains, there are always some preliminary considerations that must be made. Different areas of law also play an important role. Among other things, you should not violate the rights of third parties by choosing the domain. Because you are not allowed to use registered brand names due to the possible risk of confusion. Basically, there are also some rules to be observed, which are often specified by the registrar. Among other things, the name, i.e. the second-level domain, must not begin with a hyphen. Special characters are also dependent on the respective registrar and can definitely differ. In Germany, for example, DENIC allows 93 additional special characters, which you can find in the registry's IDN character list. However, other registrars can have completely different requirements.

The registration period of domains

The registration period can vary for each domain or Internet service provider. As a rule, the minimum contract term is one year and there is an automatic renewal for another year if the domain is not canceled in advance. The provider through which you register the domain provides the relevant information.

If you decide to cancel a domain, you must always remember that the domain can then be registered again by someone else. It should also be noted that this person may then also receive emails that were actually intended for you, provided that he creates the same email address or a catch-all address.

Created on May 16, 2019 by Webspace-Verkauf.de