What's open on Thanksgiving

Black Friday - An American tradition for Thanksgiving

The well-known "Black Friday" is now one of the Thanksgiving activities in America, such as the chocolate egg hunt at Easter. But how did this tradition come about and get millions of Americans to camp in front of shopping malls?

Americans mostly use Black Friday as a bridging day and use it to open the Christmas shopping season. There are various guesses where the name comes from. One of the most popular is that the crowds marching the streets towards the mall after Thanksgiving look like a black crowd from afar. This theory is also often associated with the stock market crash in New York in 1929, when a huge mass of people tried to save their savings from the bank at the last minute. In fact, this stock market crash only happened on a Friday in Europe, due to the time difference.

Another theory is that on this day of high sales, the stores finally have the opportunity to get out of the red, i.e. out of the red, and to be in the black. As a result, they practically had black hands from counting money.

The term was first actively used in January 1966 in Philadelphia. Black Friday was the name given by the Philadelphia police on the Friday after Thanksgiving, when the big Christmas shopping opened. Thus began the mass flooding of the shopping malls, traffic jams on the streets and everything else that the Christmas season brings with it. Consequently, the term in this connotation was initially not positive.

What does Black Friday bring me to Europe?

Unlike in America, where discounts are mainly offered on-site in stores, Black Friday in Europe mainly takes place online. Many well-known brands like Zara, Tommy Hilfiger etc. cut their prices drastically in order to attract as many customers as possible. But it's not just clothing stores that offer good deals, airlines like Ryanair also offer discounts on bookings. In the meantime, the discount party has expanded even further with Cyber ​​Monday, so keep your eyes peeled! But be careful, not everything that sounds cheap is! In many cases, discounts are artificially inflated by not referring to the actual market price, but to the manufacturer's recommended retail price, which is well above the usual commercial prices. Often only discounts of 12% to 25% are realistic instead of the advertised 50% to 60%. Only those who compare can really save. Stay away from panic buying, most offers will be back soon, for sure!